July 15, 2008



how does one go about, if say i would want to be a part of SF's team in India


If I wanted to approach SF Mumbai for the purpose of being a part of it, how would I go about it?

Sumit Roy


I'm an independent brand building coach. Been advocating "Word-of-Mouse" since 2000. Run a three-day workshop called "Consumer as the Medium" which the brontosaurs hate. It advocates "word-of-mouth" as the key medium. Been working with Mahindra Auto since 2003.

Would love to help you set up in India.

Because it's time the dinosuars were helped along their path of extinction.

Sumit Roy
Founder Director

Prakkash Nichanii


We are real estate consultants dealing in properties residential / commercial.

Our clients are MNC's /corporates /Banks /HNI's

If you have any requirement of office premises in Mumbai please write us on [email protected]




One man's cultural revolution is apt to be another's anarchism, esp. in a country like India, mired as it is in contradiction.

In the end the most creative message will be woefully lost if the chosen medium does not resonate with, or worse - fails to reach, the target audience.

If nothing else remember this. Some of the biggest companies in India still advertise their products through wall paintings. It costs as little as Rs.100 a dab and it works.
Go figure.

real estate

where, instead of developing an idea of ​​the brand, communication, and then take it out of consumers, you must first identify or find out about great social change and use it to develop an idea.

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Human history is never complete with a revolutionary side. I am a big fan of these stories in any part of the world.

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